Facebook and Twitter are chief digital marketing tools in the social media realm. As social media manager, I observed that posts with images received higher traffic and views. In response to this data, I began developing banners and one-shot picture posts to publicize titles and events specifically on social media. Posters are an effective way to announce events at tradeshows, bookstores, or community centers. Print-ready magazine advertisements, formatted to the specifications of the magazine printer and designed to catch the passing eye.

The poster, social media images, and magazine advertisements below announce specific author events and book releases to the public and were designed in Adobe inDesign.

Poster to advertise the release of Eskimo on DVD and its companion book.
Murder in the Crooked Eye Brewery Facebook banner.
Wherever You Are Facebook banner.
The Dutton Girl Facebook banner.
Poster to announce Christine and Dennis McClure at an author signing in Canada.
Poster to publicize an author panel at the University of Alaska.
True crime author Tom Brennan signing event poster.
Advertisement for Inside: One Woman’s Journey Through the Inside Passage was printed in the Spring 2016 issue of Adventures NW Magazine.
We Fought the Road Facebook banner.
Facebook banner.
Where Privacy Dies Facebook banner.
Advertisement to promote the release of Jon Van Zyle’s new book, Alaska’s Artist Jon Van Zyle: My Colorful Life of Art and Adventure, and brings attention to his very popular title, Jon Van Zyle’s Alaska Sketchbook. This ad was printed in the Jan/Fen 2016 issue of Mushing Magazine.
Travellin’ Shoes Facebook banner.
Social media banner to publicize the release of Trusting the River, by Jean Aspen.
Murder on Moon Mountain Facebook banner.
Poster to announce Jon Van Zyle at an author signing event.
Product advertisement in the Paradise Cay Publications Catalog.
Criminal Misdeeds Facebook banner.
K Street Killing Facebook banner.
Coastal Publishing Facebook banner.